Concept-driven Garmin watch faces · Independent part-time studio

One strong idea at a time

Original Concepts

Standalone concepts that deserve their own identity. Grumpy Coach turns daily metrics into affectionate sarcasm; Art and Function turns geometric color-block design into a readable data interface.

A home for experiments that are too specific—and too memorable—to be forced into an existing line.

What ties them together

A shared promise, not a shared template.

A home for experiments that are too specific—and too memorable—to be forced into an existing line.

  • Clear, instantly explainable core concepts
  • Strong thumbnail recognition in the Connect IQ store
  • Room to expand into future spin-offs
  • Functionality shaped around the idea, not added afterward

The lineup

2 ways into the idea.

The products remain related, but each one has a distinct reason to exist and a different ideal user.

Grumpy Coach

Family starting point

Grumpy Coach

Your progress, tracked by someone deeply unimpressed.

A bold digital watch face with useful daily gauges and a rotating stream of dry, context-aware coaching.

Continue exploring

Other creative directions.

Move between families according to the idea, mood or information style you want on your wrist.